A superbrand for
a superhero creator
Salva Espín was a relatively known person and an amazingly talented cartoonist, illustrator and artist that had been working for Marvel (Deadpool, Wolverine, Spiderman…) for a long time before a Spanish national channel interviewed him on prime time. Then people realized how amazing this professional was and he realized he had to professionalize his own personal brand. We said yes to that challenge.
We started by creating a brand identity that would allow him to channel that national attention and make people aware of his multifaceted profile, not only as a comic artist but also showcasing Salva Espín’s many talents. The art direction was thought to serve this purpose and it was also implemented in an online shop in which he could spread and sell his artwork.
You’re here for a reason.
Let’s talk about it.